Bacon Week kicks off by releasing "Blue" into the wild.

Bacon Week was officially kicked off today at Baby Boomer’s Cafe in Des Moines, IA with tasty bacon specials and the release of “Blue” into the wild. As the official mascot of the Blue Ribbon Bacon Festival, Blue is excited about his new found celebrity status. “I’m just excited to be here and to be a part of the nation’s premiere bacon festival,” said Blue as he was preparing this morning’s meal of fried egg & bacon sandwiches, bacon pancakes, and of course, the world renowned “Obama cookies”. Blue decided to spice up the President’s daughters’ favorite chocolate chip cookies by mixing in some Niman Ranch applewood smoked bacon. “It’s glorious!” bellowed Blue.

Bacon specials will be featured for breakfast, lunch, and dinner all day.